LOOP PARFUMS: LOGO IDEATIONS
SEPTEMBER 2024
Proposed logo concepts for emerging perfume brand Loop Parfums (via The Fragrance Group). Displayed here are some selected wordmarks of the 60+ pitched throughout the process. Wordmarks displayed in the order in which they were made and accompanied by feedback to show thought process.
Loop Pafums is a unisex perfume brand targeted at Gen Z. The mood of the branding was meant to be playful, vibrant, chic, and trendy.
Loop Pafums is a unisex perfume brand targeted at Gen Z. The mood of the branding was meant to be playful, vibrant, chic, and trendy.